Luxury Meets Elite Cycling Performance at Paris Fashion Week
Merging elite cycling engineering with bespoke craftmanship and contemporary luxury
Pinarello, Pharrell Williams and Louis Vuitton unveiled a bespoke, high-performance bicycle at the Louis Vuitton Men’s Spring-Summer 2027 Show during Paris Fashion Week, bringing together the highest levels of cycling engineering, craftsmanship and design.
Built on the Iconic Pinarello DOGMA F Platform
Developed from the iconic Pinarello DOGMA F platform, this unique project was designed by Louis Vuitton Men’s Creative Director, Pharrell Williams. The bicycle transforms one of the most successful racing styles ever created into an extraordinary expression of both innovation and savoir-faire, representing the ultimate meeting point between elite sport and high-end luxury.
Pinarello’s Racing Heritage Inspires a One-of-a-Kind Creation
The bicycle is based on the renowned DOGMA F, Pinarello’s flagship model. Designed and engineered in Italy, the DOGMA platform has contributed to countless victories at the highest level of the sport, including multiple Tour de France triumphs. Since its foundation in 1952, Pinarello has established itself as the most successful bicycle manufacturer in Grand Tour history, with 30 overall Grand Tour victories, including 15 Tour de France wins.
Advanced Carbon Construction and World-Class Components
Constructed from Pinarello’s highest-grade TorayCa M40X carbon fiber, the DOGMA F frame serves as the core of an uncompromising build. Featuring the finest technologies available in modern road cycling, every component has been specifically chosen to maximize stiffness, riding precision, and aerodynamic efficiency, delivering a supremely lightweight ride worthy of the world’s best professionals.
Exclusive Louis Vuitton Craftsmanship and Design Details
Beyond performance, the project showcases an extraordinary level of craftsmanship. Louis Vuitton have incorporated distinctive luxury details throughout the bicycle, including leather-covered saddle and handlebar. Exclusive chrome-finished fork and cockpit elements, and a bespoke paint scheme have been developed specifically to match Louis Vuitton’s signature color palette. Every detail reflects dedication to excellence and a commitment to creating objects of exceptional beauty and desirability.
An Exclusive Collector’s Bicycle
As a testament to its prestige, the bicycle will be integrated into Louis Vuitton’s collection of exceptional creations and will be offered exclusively through Louis Vuitton.
This unique creation stands as a statement piece at the intersection of sport, culture, design, and luxury, seamlessly marrying Pinarello’s relentless pursuit of high-level performance with the exclusive artistry and creative vision synonymous with Pharrell Williams and Louis Vuitton.
Technical Specifications
- Frame: Pinarello DOGMA F, TorayCa M40X Carbon Fiber with a custom Louis Vuitton signature colorway and hand-finished detailing
- Fork: Pinarello ONDA Fork featuring an exclusive chrome finish
- Cockpit: Integrated Talon Ultra-Fast Cockpit in a chrome finish, featuring Louis Vuitton leather-wrapped handlebars
- Groupset: Shimano Dura-Ace Di2 R9200, 12-speed electronic shifting
- Wheelset: Princeton CarbonWorks Mach 7580 TSV2 with a custom Louis Vuitton signature colorway
- Tires: Continental Grand Prix 5000 S TR
- Bearings & Drivetrain: Ceramic Speed OSPW Aero System upgrade featuring an exclusive chrome finish
- Saddle: Custom Louis Vuitton leather-covered saddle
- Weight: 7.3 kg (complete bicycle)
