Borah Teamwear Announces 2020 Brand Ambassador Program

Borah Teamwear Ambassadors

Borah Teamwear, a leader in high-performance custom team apparel since 1997, is seeking energetic athletes to join its 2020 Borah ambassador team. The brand ambassador team will be comprised of 25 athletes from across the USA to promote Borah’s Wisconsin-made custom cycling apparel and the Borah advantage.

Ambassadors will have a unique opportunity to share their cycling adventures and passion for Borah with the world. Team members will each receive free Borah apparel, special discounts on team gear, and access to our growing social media community audience.

“Our customers are what drive us forward. They inspire and motivate us every day, and we really want to highlight and share their success stories, hopefully inspiring others as well. It’s through their triumphs and success that Borah’s own story is written. We pride ourselves in being a customer first company. With the ambassador program, it will allow us to gain valuable feedback from riders of all levels and disciplines and create an even greater sense of community, something we call #borahlife.” said Karl Heidgen, Director of Sales and Product Development at Borah.

Athletes interested in becoming a Borah Ambassador are encouraged to fill out the online application form here. The 2020 application window is open now through December 31, 2019. Selected ambassadors will be contacted January 7, 2020.

For more information about the Ambassador Team, please contact us at: [email protected].

Apply Now

About Borah Teamwear

In business since 1997, Borah Teamwear has grown from its humble beginnings to become a premier manufacturer of high-quality custom sublimated active outdoor apparel. Borah’s offering includes cycling, mountain biking, skiing, triathlon, and running apparel. All of Borah’s products are 100% custom made at the company’s solar-powered headquarters in Coon Valley, Wisconsin, where the latest technological advancements in apparel design and production are utilized. For more information, visit


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