Fortune 700 Race to the End of Summer Sessions


Chris Cono created the Fortune 700 Race to the End of Summer Sessions bicycle race as an alternative to the traditional, exclusionary, uninspiring racing formats competitive cycling has largely been reduced to. There is no costly license required  and no restrictions on bike type. Fixed, single speed, fully geared, road, cyclocross, MTB, cruiser, bmx, whatever you have, you can compete on as long as you have a helmet. Get out, get moving, and explore our great county and its cities, that’s the Fortune 700 mission. The race is entering its third year and its four stages see participants pass through dozens of cities in Los Angeles County.

The race runs every Sunday from September 16th through October 7th. Participants compete for individual stage wins and the associated prizes, as well as for overall glory on the general classification, King of the Mountains Competition, and Sprint Leader competition. The winners of these overall titles receive a leader’s / winner’s jerseys by Champion System, cash, prizes and bragging rights in and around town.

The Fortune 700 Stage Race kicked off last Sunday in Pasadena with the race of truth, a 10 mile time trial around the Rose Bowl. The time trial separates the general classification (time) going into Sunday the 23rd’s Rose Bowl to Red Box road race / climbing stage. The Rose Bowl to Red Box stage takes participants up scenic and grueling Angeles Crest Highway . The winner of this stage likely will have built an insurmountable lead in the King of the Mountains competition by day’s end and opened sizeable gaps on the general classification title as well. The following Sunday’s stage, will see the racers wind their way along the Rio Hondo Trail to Long Beach Marina and back to finishing in Pasadena. The stage is pancake flat, but long and with the wind and heat, you never know what kind of ride it will turn into. The race’s final stage will take place in Chinatown, running around Downtown Historic Park. The race will be run simultaneous to the SoCal Cross Prestige Series stop at the park and a huge festival atmosphere is expected with crowds turning their attention from the folks grinding away in the dirt to the fast men and women on the street duking it out for the Sprint Leader’s jersey crown.

The popularity and profile of the event has increased each year and with it Chris and crew have worked hard to offer even more to participants. This year Fortune 700 is cross pollinating with the SoCal Cross Prestige Series (Schedule of Events) and CicLAvia, which will draw additional participants and increase visibility.

For More Info on the Fortune 700 Race to the End of Summer Sessions Visit their Facebook Event Page.

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