In its third year of existence and after a very successful 2012 racing season, MRI Endurance P/B Monster Media Racing heads into 2013 with an expanded program targeted at youth development. Celebrating over 61 wins and over double that in podium appearances with the Elite Masters 35+ and Elite Junior programs of 2012, the team will be gunning for even more in 2013 with the addition of an Elite U23 squad. Each of the three programs will have their own identities and will be under the overall watch of Team Director Chris DeMarchi with Tim Ferreira managing the Elite Junior squad and Austin Carroll as rider/Manager of the Elite U23. Team growth is a key focus and priority.
Supporting a 20-man roster, the Elite Masters squad has been the root of the team focused not only on winning races, but mentoring the younger racers on the team. With an impressive roster and a large collection of National Championship wins from the pro ranks to more recent masters’ events, the wealth of knowledge and experience is plentiful. The Elite Masters squad will be on board with returning bike sponsor Masi Bicycle Evoluziones equipped with Ritchey components, Mercury Wheels and Kenda tires, who are all sponsors of the growing program. Team signature green colors along with clothing from JL Velo will set them apart from the rest of the fields.
At the start of the development cycle, the Elite Juniors are looking to set a new standard. In their debut season, the team was very impressive producing US National team members and they look even stronger in 2013. In its second year, returning members are feeling strong and are optimistic about the new rider additions as well as the National Series races on the schedule. Managed by Tim Ferreira, the eight-rider Elite Junior squad will share the same sponsors as the Elite Masters team and will be riding Masi Evoluziones in Junior as well as Pro 1,2 events.
New for 2013 is the Elite U23 squad under the MRI Endurance P/B Monster Media Racing umbrella featuring a 12-rider squad headed by rider/manager Austin Carroll. “Cream-of-the-crop” would be a phrase used to describe these riders; strict guidelines were used in selecting each of them. National Championship titles from two different countries are represented in the squad, with a focus on winning more in 2013. The Elite U23 squad will be supported by new Elite U23 team sponsor Cannondale and all will be riding the highly touted Supersix Evo also with Mercury Wheels and Kenda tires. Setting the teams apart in crossover events such as Pro 1,2 races will be easy with the U23 squad sporting their own JL Velo white-based uniform with team signature green highlights.
The team kicks off the season with a pre-season criterium race in Ontario, CA Jan 13th and then a five-day training camp in Palm Desert Jan 17th-21st. From there the Team will campaign at all Southern California USA Cycling road National Championship events, select NCC and NRC events including Redlands Classic, MERCO Cycling Classic, Sea Otter Classic, Tour of America’s Dairylands, Valley of the Sun Stage Race, Cascade Cycling Classic and other select multi-day stage races.
The MRI Endurance P/B Monster Media race team is owned and operated by MMR Sports Group, LLC. MMR Sports Group, LLC is located in southern California and is jointly owned by Chris DeMarchi and Derric Swinfard. The team has evolved since its inception in 2011 as a Pro 1,2 team only. The focus has been to help grow the sport of cycling by creating an all-encompassing program where young riders can begin their careers, evolve, and ride throughout their later years. Future endeavors for MMR Sports Group include the development of an Elite Men’s and Women’s race team.
Rider/Co-Owner/Team Director Chris DeMarchi
Rider/Co-Owner Derric Swinfard
Rider/ Sponsorship coordinator Karl Bordine
Rider/Sponsorship coordinator Elan Walshe
Rider/ Administrative Chief Philip Tinstman
James Gunn Wilkerson
Manager: Tim Ferreira
ELITE U23 Team
Rider/Manager Austin Carroll
JL VELO Cycling Apparel
Chaffey Auto Body
Power to the Pedals
Photo © Christy Nicholson / EchelonDesignPhoto.com