SoCalCycling.com Partners with SUGOI’s ‘Jersey of the Month’ Charity Initiative with Monthly Giveaway


SUGOI Performance Apparel announced its ‘Jersey of the Month’ Charity Initiative for 2014 and SoCalCycling.com will be giving away one jersey each month to a lucky winner starting in February. Each month SUGOI will support a different charity through creating unique cycling jerseys in order to bring attention to, and raise funds for their individual causes. Once produced, jerseys will be available for purchase at bicycle retailers across North America or directly on SUGOI’s website for $70.00 US / $75.00 CAN, with partial proceeds donated to the cause featured each month. Charities include Schwinn Helmets on Heads, Variety Children’s Charity, World Bike Relief, and Breast Cancer Awareness among others.

Uncovering ways to supply aid to charities across North America is part of SUGOI’s brand culture. “We are always looking to give back. The ‘Jersey of the Month’ program allows us to utilize our expertise in custom cycling apparel by creating a memorable product that will inspire people to contribute to these remarkable groups,” said SUGOI President Kyle Weiner.

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The ‘Jersey of the Month’ and corresponding charities are as follows. During July, SUGOI will make two jerseys that represent both Canada and the United States.

January                    Variety Children’s Charity
February                   Heart and Stroke Foundation
March                       Colorado Flood Relief
April                          World Bicycle Relief
May                           Bike to Work Week – Men’s and Women’s Jersey
June                          Ride to Conquer Cancer
July                            Canadian Hero Fund
Lone  Survivor Foundation
August                       Schwinn Helmets on Heads
September                 Bullying Canada
October                      Breast Cancer Awareness
November                  Prostate Cancer Awareness
December                  Food Bank Canada

January’s Variety Children’s Charity Jersey is available at SUGOI.com. Quantities are limited and will be available while supply lasts.

Check back to SoCalCycling.com each month starting in February for SUGOI’s ‘Jersey of the Month’ Giveaway and your chance to win a unique cycling  jersey!